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Events:
+ ABC Upfront Presentation
"Mike Shaw discusses engagement and commercial ratings"
Top Stories:
+ Adweek
04.21.08 - Live Commercials Return to TV
+ Business Week
11.26.07 - "Data Geeks Make Good"
Top 5 Ad RecallTop 5 In-Program Recall
IAG Most Recalled New Ads
For February 25 to March 23, 2008
Rank Brand Index
1 Oreo 175
2 Reese's 152
3 TGI Friday's 152
4 Burlington Coat Factory 144
5 AT&T 140
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